May 2010 Newsletter
Increasing your marketing efforts during slow sales cycles will put you ahead of the pack. Position your practice as an industry leader who is strong enough to stay visible while competitors are slashing their marketing efforts and disappearing. Keep it fresh... determine which of your services is 'essential' to your prospects and create a unique selling proposition that sets you apart. Focus on high-return marketing techniques, like direct mail / email, to generate leads and maintain a steady stream of communication with existing clients and prospects.
Take advantage of the AngioDynamics MVP* Program which provides all the marketing tools and support needed for *Maximizing VenaCure EVLT Potential™.
Email Marketing is a great way to stay in touch with your clients while building loyalty. Not only are emails fast and inexpensive, but they can also generate an immediate response if used in conjunction with offers or special promotions. Another benefit of email marketing is that clients are able to forward your message to family and friends - which means new prospects.
- Use clean, easy-to-read formats and content that translate well into text only viewing
- Keep the message short and to the point
- Include a call to action
- Target your audience with specific offers and messages
- Follow government regulations for anyone who opts-out of your emails
The VenaCure EVLT™ treatment was recently featured on the popular nationally syndicated television show 'The Doctors'. Dr. J. Joseph Hewett of the Los Angeles Vascular Center explained the procedure and how the NeverTouch® fiber reduces pain and bruising. He was shown performing the procedure on a patient who suffered from varicose veins, and the dramatic results were unveiled three days later.
New Cardiovascular Horizons
New Orleans, LA
June 2-5, 2010
2010 Vascular Annual Meeting
June 10-13, 2010
Capital Cardiovascular Conference (C3)
June 20-24, 2010
View a full list of upcoming events.